“Environment is the invisible hand that shapes human behavior.”

A quote from the book Atomic Habits by James Clear.

The power of environment.

One of the most overlooked drivers of human habits is our physical environment. All environments in general are overlooked on how they can impact you. An interesting insight about our desires is that your environment often influences them. The beauty in this is that you don’t have to be the product or victim of your environment. You can be the architect. To make your good behaviors easier and your bad behaviors harder. Imagine using that on other people. Environment exists both physically in person and online. And both offline and online environments can influence human behavior.

Based off us building your community online. Here are two credible sources that support the facts!

- Cyber bullying.

- Online Inspiration.

Which is one of the main reasons why I want to give you a structured community. To build, inspire and grow! When people come together it creates environment. That’s why people say “you are the five people you hang the most around with”.

A structured community is a group of people engaging with one another online and or offline. But for our purposes it’ll be specifically for online. To create a reaction or response when we put together controlled social proof and environment to allow you to trigger and influence human behaviors, that support the growth of your brand.

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